Management Services

Marketing / Census Support

• Educate and train appropriate staff in the importance of marketing and customer service
• Integrate a census-driven Marketing Team focusing on product and service development
• Assess and develop new products and services according to market needs
• Implement a customized, effective Marketing Strategy to meet and exceed budgeted goals
• Evaluate a competitive comparison relative to the position of the facility and its competitors
• Assess external relationships with community based entities as they relate to referral development admissions and potential “partnership” programs and services
• Increase occupancy, balance payor mix and unify admission criteria
• Evaluation of barriers to admissions

Benefits of the Products

• Meet budget expectations
• Develop products to serve the community
• Train personnel to succeed
• Create nursing and marketing teams
• Create a customer service-driven culture
• Create a competitive community
• Train to evaluate appropriate admissions